INTERNATIONAL EXPERIENCE, CONSULTING AND DIGITAL COMPETENCE

Patricia Popp

Patricia Popp

The owner of Minga-Consulting trained in the telecommunication sector as an IT systems electronics engineer and extended her knowledge to become a network administrator as well as an IT specialist with a Master`s degree in computer science. She learned her trade in various places including T-Mobile Austria, TÜV Rheinland, Reebok, Adidas group, AUDI AG, Technische Hochschule Deggendorf. At the start of her career she focused on customising and development within the SAP modules CRM and BW. At Adidas she gained IT experience in the areas of personalisation, eCommerce, eCRM and Omnichannel (customer experience management), before she worked in various sectors within quality assurance, consulting and project management, diving into the finer points of SCRUM, SAFe and test optimisation. Here she gained international experience in multiple EU countries, the USA, in India and Japan.

Marco Popp

Marco Popp

Patricia's brother is a Diplom-Kaufmann holding a degree in Business Administration and has been active in marketing for over 20 years. As a marketing employee and later as a manager he has already supported companies such as Google, BMW, Bertelsmann, Siemens, Kabel Deutschland, mydays and the DeutschlandCard with current challenges within digital marketing. The main focus areas of his sales-oriented solutions are in customer acquisition and customer retention using digital levers such as SEO, Newsletter Marketing, Lead Generation, Content Marketing and Web Analytics. In addition he actively engages in the start-up scene, including as a mentor in start-up programs with Burda and Google.

Marco Popp

Steffi Jofer

The curative teacher (M.A. in the area of adult education) has been active as a coach and lecturer for 16 years. Here she accompanies people in their professional self-development and transformation processes. The areas of Business Process Management and People Development are central to this work.

She mostly works as a Transition Manager at Minga-Consulting. In this function, she supports projects that are undergoing change. Based on Transition, Transformation and Escalation Management, she provides directional certainty in times of uncertainty and when dealing with the unexpected.